Chinese Luxury EV “Zeekr 009” All Set to Enter Pakistan’s Auto Market

The Pakistani auto market has long been dominated by conventional fuel-powered vehicles, with only a handful of hybrid options available to environmentally conscious buyers. Electric vehicles (EVs), while discussed often, remain rare on local roads due to high costs and limited infrastructure. However, the upcoming launch of the Zeekr 009, a luxury Chinese electric multipurpose vehicle (MPV), by Capital Smart Motors, could be a defining moment.

This development is not just about the arrival of a new car. It is about the shifting dynamics of Pakistan’s automobile industry: the slow but undeniable movement toward electrification, the changing tastes of elite buyers, and the question of whether Pakistan is ready for advanced EV technology.

The Brand and Model: Zeekr’s Global Reputation

Zeekr is a premium electric vehicle brand under Geely, one of China’s most influential automakers. Known globally for combining cutting-edge technology with luxurious design, Zeekr has already made waves in China and several international markets. The Zeekr 009, in particular, has been praised for its futuristic looks, spacious cabin, and long driving range.

For Pakistan, introducing such a model is a bold step. Traditionally, luxury cars available in the country have been limited to established brands like Mercedes, BMW, and Lexus. The Zeekr 009 represents something new: a Chinese-made EV challenging European and Japanese dominance in the luxury segment.

Exterior and Interior: A Rolling Lounge on Wheels

The Zeekr 009 is more than just transportation — it is designed as a mobile luxury lounge, catering especially to passengers who value comfort and exclusivity.

Rear Cabin Experience

• A massive panoramic glass roof bathes the interior in natural light and gives passengers a sense of openness.

• Customizable ambient lighting allows mood-setting for different times of the day, creating a unique atmosphere.

• Yamaha’s high-end sound system, carefully integrated into the cabin, offers an immersive audio experience, making every journey feel like a private concert.

The second-row seats deserve special mention. Covered in Nappa leather, these seats are equipped with heating, ventilation, massage functions, and zero-gravity reclining. Each seat even includes headrest speakers, ensuring individualized sound experiences for rear passengers.

Third Row & Practicality

Unlike many MPVs where the third row feels cramped, the Zeekr 009 offers full reclining seats, leather-trimmed armrests, and independent oscillating vents to keep airflow personalized. This makes even long-distance travel enjoyable for all passengers.

Front Cabin & Driver’s Area

The driver and front passenger are not left behind. Their section comes with:

• Massaging seats and a moonroof.

• A luxurious Alcantara headliner and high-quality materials throughout.

• Digital instrument cluster displaying all driving and battery information.

• Wireless charging pads and layered storage compartments, blending practicality with sophistication.

Performance and Technology: Power Meets Efficiency

Despite being a luxury MPV, the Zeekr 009 does not compromise on performance.

• Horsepower: The dual-motor setup produces an astonishing 536 horsepower, allowing this large vehicle to accelerate like a sports car.

• Battery and Range: Equipped with a next-generation battery pack, the vehicle offers a range of up to 686 km on a single charge under ideal test conditions — far beyond most EVs available globally.

• Fast Charging Capability: One of the most impressive features is its ability to recharge from 10% to 80% in just 12 minutes with ultra-fast DC chargers. This makes it highly practical, provided Pakistan develops the necessary infrastructure.

• Storage Options: Apart from a large rear boot, the vehicle also includes a front trunk (frunk), giving users additional luggage space.

Price and Market Positioning

The Zeekr 009 is expected to retail in Pakistan for PKR 3.7 crore to PKR 4 crore (37–40 million rupees). At this price range, it is one of the most expensive EVs ever launched in the country.

Clearly, the car is not aimed at average buyers. Instead, it targets a niche, high-income market segment: business tycoons, industrialists, and elite urban families looking for a blend of status, comfort, and futuristic technology. For them, the Zeekr 009 is not just a car, but a statement of prestige and progressiveness.

Opportunities: What This Launch Could Mean for Pakistan

1. Pioneering the Luxury EV Segment
   The Zeekr 009 could set a benchmark, positioning Pakistan as a country open to global luxury EV trends. If successful, it may encourage other premium EV brands to follow suit.

2. Raising Awareness
   Even if only a few units are sold, the buzz around the Zeekr 009 can boost public interest in EVs, sparking conversations about sustainable transport and energy-efficient cars.

3. Push for Infrastructure Development
   The presence of such advanced EVs will inevitably create demand for fast charging stations, trained technicians, and policy reforms to encourage wider adoption.

Challenges: The Roadblocks Ahead

1. Infrastructure Limitations
   While the car promises 12-minute fast charging, Pakistan currently has very few ultra-fast charging stations. Without a nationwide charging network, such vehicles risk being underutilized.

2. Affordability
   With a price tag of nearly 4 crore, the Zeekr 009 is far beyond the reach of average consumers. The EV market in Pakistan may remain restricted to elites, limiting large-scale adoption.

3. After-Sales Concerns
   Advanced EVs require specialized servicing, spare parts, and trained staff. Without reliable after-sales support, even wealthy buyers might hesitate to invest.

4. Policy and Taxes
   Import duties and inconsistent government policies toward EVs could further complicate matters. Unless incentives are provided, luxury EVs will remain a rare sight.

Conclusion: A Symbol of Change or Just a Status Car?

The launch of the Zeekr 009 in Pakistan is both ambitious and symbolic. It signals a new era of electrification, but it also highlights the gaps Pakistan needs to fill — from charging networks to affordable EV options.

In the short term, the Zeekr 009 will likely serve as a status symbol for Pakistan’s wealthy elite, offering unmatched comfort, performance, and eco-friendly prestige. In the long term, however, it could become the spark that accelerates EV infrastructure growth and opens the door for more accessible electric vehicles across the country.

For now, Pakistan waits to see whether this luxury Chinese EV will become a true game-changer or simply a symbol of exclusivity on the nation’s roads.